020 Telecom metaphor for effective scientific communications

Our new guest, Dr Francis Yeoh, CEO of the National Research Foundation, is drawing a useful analogy from the field of telecommunications to clarify the duties of the scientist who presents, and clearly define the conditions under which communication to an audience is effective. Transmitter, Receiver, Signal to Noise Ratio (SNR)… This fruitful metaphor will open your eyes so long as you open your ears… to this podcast!

(Flickr image by Woodleywonderworks)

Author: Jean-Luc Lebrun

This century: Writer on Scientific writing skills and scientific presentation skills, MC for scientific events, Podcaster, Radio Consultant, Trainer for Research Institutes in Engineering and Life Sciences, Singapore, and in European doctoral schools, as well as in South East Asia Universities. Last Century: Apple Computer, Advanced Technology Group, Technology Information manager. Then Director of the Apple-ISS Research Centre - a joint venture between Apple Computer and the National University of Singapore. Producer of TV program on IT for Singapore Channel 5.

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